Browsing all posts in Building & Managing Relationships.
Thank You!
As I write this, at 8am on the morning of my birthday, I’ve already received numerous texts from people, tweets, linkedIn messages and facebook wall comments wishing me many happy returns. I’m actually quite overwhelmed by it. Thank you so much everyone. Many of the people on the social networks didn’t even know me a [...]
7 Super Useful Resources for Busy Business Owners
We’re all busy right? In the fast-paced life we lead, it’s great when a tool comes along that helps us run our business more efficiently – the trouble is there are a lot of them out there which have little or no benefit to users and in fact end up wasting us a lot of [...]
Seek First to Understand, Then to be Understood
A week or so ago Scott Stratten (unmarketing) posted the following on Twitter: “If you believe business is built on relationships, make building them your business” BAM – How to sum up everything I think about business in one 140 char sentence – Thanks Scott This was also timely as I’ve recently been reading Stephen [...]
Like Minds & The Social Media Survey 2010
So last week was the Like Minds conference in Exeter, Devon, a bringing together of Like Minded individuals from all over the globe – The topic – Creativity and Curation. My Online Marketing Agency, Optix Solutions was proud to sponsor the event for the 3rd time running, making us one of the companies to be [...]
How to Rock a Tradeshow
For those of you who follow me on Twitter you’ll know that this week I attended The East London Expo in Dagenham. It was a great event but it highlighted a few things for me which I felt were worth blogging about this week. Hopefully if you find yourself getting ready for an exhibition, you [...]
From a stable job to a start-up business
This week I spent some time interviewing friend and now supplier of my firms book-keeping services, Ben Didier about starting his own business earlier this year. Why did you choose to go it alone? I have always wanted my own business, ever since I was young. For me it was the plan from the start [...]
Guide to Setting Up a Meeting & The Upfront Contract
Do you find yourself spending too much time in meetings? Do they often over-run? Do you leave them feeling like you don’t really know what the outcome was or what you actually achieved? I did…for years I had meeting after meeting without clearly defining my outcomes and objectives and I dread to think how much [...]
Who are your influencers?
In my last blog post I talked about the influence project. This week I want to focus on finding your influencers. How do you spread the message about your business? Do you try and do it yourself? Do you employ sales people to go out and do it on your behalf? These are valid tactics [...]
How Influential Are You?
I’m writing today about a project that the Fast Company is running called the Influence project. The concept of the project is to find the most influential people online. They measure this by giving each person taking part a unique link and asking them to promote it as much as possible. A click on that [...]
To Blog or Not to Blog – That is the Question
At Optix we regularly consult on Blogging and help people get setup on the right platforms. We give them tips and advice and away they go. So the question is, should you blog and what benefits will it give you? If you’re a business owner/startup, a great blog can do a number of key things [...]