Browsing all posts in S & M.
Calling All Exeter Based Recruitment Agents
I’ve got an exciting new project to tell you about today. We’ve just launched a new project that’s been under wraps for the last 6-12 months – YourJobsBoard.co.uk Over the last ten years we’ve worked closely with many recruitment companies in the South West and especially in Exeter where we are based. We’ve built lots [...]
Like Minds & The Social Media Survey 2010
So last week was the Like Minds conference in Exeter, Devon, a bringing together of Like Minded individuals from all over the globe – The topic – Creativity and Curation. My Online Marketing Agency, Optix Solutions was proud to sponsor the event for the 3rd time running, making us one of the companies to be [...]
How to Rock a Tradeshow
For those of you who follow me on Twitter you’ll know that this week I attended The East London Expo in Dagenham. It was a great event but it highlighted a few things for me which I felt were worth blogging about this week. Hopefully if you find yourself getting ready for an exhibition, you [...]
Guide to Setting Up a Meeting & The Upfront Contract
Do you find yourself spending too much time in meetings? Do they often over-run? Do you leave them feeling like you don’t really know what the outcome was or what you actually achieved? I did…for years I had meeting after meeting without clearly defining my outcomes and objectives and I dread to think how much [...]
Who are your influencers?
In my last blog post I talked about the influence project. This week I want to focus on finding your influencers. How do you spread the message about your business? Do you try and do it yourself? Do you employ sales people to go out and do it on your behalf? These are valid tactics [...]
How Influential Are You?
I’m writing today about a project that the Fast Company is running called the Influence project. The concept of the project is to find the most influential people online. They measure this by giving each person taking part a unique link and asking them to promote it as much as possible. A click on that [...]
To Blog or Not to Blog – That is the Question
At Optix we regularly consult on Blogging and help people get setup on the right platforms. We give them tips and advice and away they go. So the question is, should you blog and what benefits will it give you? If you’re a business owner/startup, a great blog can do a number of key things [...]
How to use video in your business
Video is changing the market. A few years ago it was too expensive to record things for small businesses. Professional cameras, capable of good enough quality were out of reach to Joe Public and bandwidth costs for hosting video on your website were outrageous. The game has now changed, you can get a flip camera [...]
If I were a solicitor…
A week or two ago I tweeted the following, “If you were a solicitor, what would you use Twitter for”. I did this because I was visiting a solicitors that day and wanted to show both the power of crowd sourcing but also what other people’s ideas were. I was pretty overwhelmed by the response [...]
Public Speaking – A Secret to Success
I wasn’t able to get to my blog post on Friday last week due to a string of seminars I’m currently running. Unusually we had three turn up within a week of each other so I had to prioritise and I’m afraid the blog post lost out this once. That said, I’m catching up now [...]