THE TRUTH ABOUT BUSINESS & ONLINE MARKETING

Every now and again I send out valuable content/research I’ve done to my email list. This is generally information that will go on my blog at a much later date or maybe not at all. Don’t miss out, make sure you signup today (please don’t worry your data doesn’t go to anyone else and I certainly won’t bombard you):



Failure For the Win!

In a world that shouts about success, it’s a natural human trait to regard failure as a negative thing. People often cover up their mistakes and find them hard to admit to. In my business I’m a huge believer in and encourage my team to shout from the roof tops about their failures (ok sometimes […]

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Not all clients are right for you

coloursuit

What, people who pay me money aren’t necessarily right for me? Surely not. One of the hardest lessons I’ve learnt over the years is that our business doesn’t suit everyone and everyone doesn’t suit our business. The problem I have is that as someone who has a fairly high need for approval (I like to […]

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Digital Marketing Tips for 2014

Digital Marketing Tips

Afternoon all. I trust you all had a fantastic start to the year? I’m sure, being driven people, that your goals are set, you know what you want to achieve in 2014 and now its just a case of making it happen. As the owner of a digital agency in Exeter I want to cover […]

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Breathe for Jo

Dear Friends, Its not often that I’d ask you to support something or give your time to a cause that you might not have any link to but I’d appreciate just 5 minutes of your time to read this and the article it links to. My good friend Jo Smith has two terminal illnesses, pulmonary […]

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What is Inbound Marketing?

inbound marketing

–Update to Post Mar 2014– For many years us marketeers have focused on outbound marketing. A one-way message, attempting to buy people’s attention. Think Radio, Think Advertising, Think TV Adverts. With Inbound Marketing the focus switches to ‘earnt’ attention. By providing your prospects with something of value they give you permission to keep marketing to […]

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7 things that changed my life in 2013

wedding

So it’s that time of year again where I look back and reflect on the year just gone. The intention? To reflect, to learn and to take some positivity into 2014. I’m hoping that these points may help/raise some questions/give you ideas too. Ok, so you won’t be getting married to my wife (or at […]

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When the chips are down…

Peter Pope

Yesterday I said my final goodbyes to one of my closest friends, Pete Pope. Pete was only 38 and was taken from us far too early. He was an inspirational guy and one that we can all learn from. If his short life can inspire just one or two people to take action and change […]

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3 Simple Ways to Keep up-to-date with Social Media Changes

social media

A statement I often hear is, ‘you can keep ahead of things because you live in this industry’. In many ways this is true. Things are changing so quickly and I have a great team around me who often pick up the latest changes way before me. However, there are a few quick tips I […]

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Inbound Marketing – A few key takeaways from IMUK13

inbound marketing

Wow – firstly just need to say this is my 100th post! Boom! It makes writing to thin air in the early days seem worthwhile when you hit milestones like this. Thanks to Dave at Optix for pointing this out to me! So last week I attended Inbound Marketing 2013 in London with my digital […]

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Work-life balance – A debate

worklife

Today I have a day off. But what does that mean for a business owner? Is it really a day off, where you completely stop thinking about work or is it a day off in disguise, where you pretend to do other things while secretly thinking about your next big work project or just check […]

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