THE TRUTH ABOUT BUSINESS & ONLINE MARKETING

Every now and again I send out valuable content/research I’ve done to my email list. This is generally information that will go on my blog at a much later date or maybe not at all. Don’t miss out, make sure you signup today (please don’t worry your data doesn’t go to anyone else and I certainly won’t bombard you):



3 Simple Ways to Keep up-to-date with Social Media Changes

social media

A statement I often hear is, ‘you can keep ahead of things because you live in this industry’. In many ways this is true. Things are changing so quickly and I have a great team around me who often pick up the latest changes way before me. However, there are a few quick tips I […]

Continue reading...

Inbound Marketing – A few key takeaways from IMUK13

inbound marketing

Wow – firstly just need to say this is my 100th post! Boom! It makes writing to thin air in the early days seem worthwhile when you hit milestones like this. Thanks to Dave at Optix for pointing this out to me! So last week I attended Inbound Marketing 2013 in London with my digital […]

Continue reading...

Work-life balance – A debate

worklife

Today I have a day off. But what does that mean for a business owner? Is it really a day off, where you completely stop thinking about work or is it a day off in disguise, where you pretend to do other things while secretly thinking about your next big work project or just check […]

Continue reading...

Why is Management Accounting Important?

Management Accounting - Make the right Decisions

I’m lucky enough today to have a guest post from my friend and the management accounting expert to my business, Ben Didier. Rather than spoil the show, I’ll let his post do the talking. Can we afford it? One of the biggest jumps that often shock people when moving from employed work to running a […]

Continue reading...

How to be a great salesman – A few tips I’ve learnt along the way

Making Sales

Sales can be a dirty word to a lot of people. For me, it’s the life blood of any company, after all without sales, you have no work and without work you have no money. SO I’m sorry folks, if you were thinking of starting your own business and thought you could side step this […]

Continue reading...

5 things you might like to consider when starting a website

ponder

1). Firstly a website is just the start of your online presence. So many people rock up to a project thinking about their budget in terms of the capital outlay on their website. They often don’t consider the marketing and comms resource they’re going to need to put into getting it off the ground. The […]

Continue reading...

Express & Echo Entrepreneur and Employer of the Year Awards!

Yesterday I learnt that I’ve been shortlisted for the Entrepreneur of the year award at my local paper’s business awards, and my company, Optix Solutions has been shortlisted for the employer of the year award. A proud moment for both the company and me personally. Now the personal award is in the lap of the […]

Continue reading...

A case for failing

Don't be afraid to fail

Today I have a guest post from a guy that I consider a close confidant to my business and me personally. I’ve worked with Andy for over two years now in the areas of sales and management. He’s delievered huge value to my business as a coach and trainer. Andy is, in my view, the […]

Continue reading...

The Icarus Deception and Seth Godin

Photo 17-01-2013 20 55 58

This week, Seth Godin made a rare appearance in the UK and I was lucky enough to bag myself a ticket. I’ve been a huge fan of Seth’s since reading his book ‘Purple Cow’ 4 or 5 years ago and applying many of the principles within it to my own business. Since then I’ve read […]

Continue reading...

WordPress Themes that are great for Search Engine Optimisation

Wordpress Themes that are Great for Search Engine Optimisation

Last year I changed my blog over to the Generate Theme on the ‘Genesis framework’ offered by the guys at StudioPress. A number of people have asked me why I chose it, so today I thought I’d explain my reasons. Its also worth me saying that the links in this article are aff links because […]

Continue reading...