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Location, Location, Location
A few days ago a new website popped up called ‘Please Rob Me’ and it got me thinking, are all these location based applications and websites a cause for concern or not? It’s certainly very exciting, so does this put a dampener on the whole thing? If you’re new to the location based games world [...]
Is your marketing material all about you?
I learnt a valuable lesson about marketing once which fundamentally changed the way I view the composition of marketing material for my businesses. This was the lesson: It’s not about me/my business, it’s about the needs of my prospective clients. Sounds simple doesn’t it, but it’s all to easy to talk about yourself when putting [...]
Bringing Social Media to the Masses in 2010
2009 saw an explosion in the social media world here in the UK. Yes, some early adopters were on a lot earlier than that but the majority of people that were still ahead of the curve, found their feet last year. Personally I found it very easy to get involved in everything going on and [...]
8 things that changed my life this year
With the end of the year in touching distance, I thought I’d give you a run down of 8 things that happened to me in 2009 that have changed my life positively. The reason for writing this list is that almost all of it is open to you to get involved with too. If I’ve [...]
5 Excellent Experiences
Not enough people write/talk about excellent experiences in my opinion. It seems its much easier to write negatively about poor quality & service than it is to praise people. This is such a shame – if you read and hear negative comments everywhere then its going to have a negative impact on your own attitude. [...]
Scott Gould vs Alastair Banks – A Case Study
Ok – back to me again! I have to warn you I’m feeling a bit mischievous today, hence the title! I realise that this blog will be read by people that don’t know either Scott or I so before I go on, I just want to give you a quick heads-up on who Scott is. [...]
It’s not who you know, it’s who knows you!
Yesterday I was lucky enough to be invited by thebestof to attend a seminar by legendary American sales trainer Jeffrey Gitomer in London. Not really sure what to expect, I booked my place purely on Nigel Botterill’s (CEO of thebestof) account of him. I have a great deal of respect for Nigel as a businessman [...]
Social Media ROI and Likeminds – WOW
Friday the 16th of October saw Exeter welcome a new social media conference to the Westcountry – Like Minds. My company were lucky enough to be one of the local sponsors and our logo sat impressively on the big screen behind the speakers alongside the like of Magners and Starbucks – not bad exposure I [...]
Social Media in Business
Even by the internet’s rapid standards, the rise of Social Media sites such as Twitter, Facebook and Stumbeupon has been nothing short of meteoric. With hundreds of millions of people worldwide using social networks regularly (Facebook now has 200 million active users) and their popularity continuing to grow on a daily basis, they represent a [...]